MUST News Approved 2025.09.24 11:13

WiseOnMedia (CEO Park Hyun-jung), an edutech specialist company, has won the Grand Prize (Korea Education and Research Information Service President's Award) in the Teaching and Learning Innovation category at the ‘2025 K-Edutech Contest’ for its animation and game-based music learning service ‘GoDoongDoongSymphony for EDU’.

The ‘2025 K-Edutech Contest’ is an event hosted by the Ministry of Education, organized by the Korea Digital Education Association, and sponsored by the Korea Education and Research Information Service (KERIS). It focuses on evaluating innovation that can contribute to strengthening future talent capabilities, supporting educators, and resolving current educational issues.

In this contest, ‘Gogongdung Symphony for EDU’ earned the Grand Prize for its innovation in music education through ▲animation-based score visualization and customized learning features, ▲reducing teachers' burden in creating educational content, ▲high utilization and satisfaction verified in elementary schools nationwide, and ▲its distinction as Korea's first specialized music education service.

The award ceremony took place at the ‘2025 Edutech Korea Fair’ held at COEX on September 18. Wise On Media operated a dedicated booth during the event, running demonstration programs and hands-on experiences that drew significant interest from education professionals. At this event, the company officially announced the launch of the ‘Godongdung Symphony’ app and began actively expanding its distribution as a service usable simultaneously in both home and school settings.

Park Hyun-jung, CEO of Wise On Media, stated, “GoDoongDoongSymphony for EDU received high praise as a service optimized for music education characteristics, enabling teachers to easily design lessons and students to learn music self-directed through visualized sheet music and formative assessment-based learning.” She added, “We will continue to support educational settings by providing teacher- and learner-centered learning experiences.”

Currently, ‘Godongdong Symphony for EDU’ is actively used in regular classes and after-school activities at over 260 elementary schools nationwide. Teachers in the field have evaluated it, saying, “Students who previously found learning sheet music difficult now intuitively understand it through animations, and their engagement in class has increased.” Students are also showing positive reactions, describing it as “a class where you learn while enjoying it like a game.”

Building on this domestic public education experience, WiseOnMedia plans to expand its services to educational institutions and leap forward as a global education platform integrating K-content, spreading the value of edutech innovation to the world market.

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Must News Approved 2025.09.23 18:17 00

This Leader Story features Park Hyun-jung, CEO of WiseOnMedia Co., Ltd., a global music edutech specialist. Drawing on her music major and over 20 years of performance and teaching experience, CEO Park Hyun-jung is creating differentiated content that allows children to learn music easily and enjoyably. In particular, *‘GoDoongDoongSymphony’*, which combines animation and games, is gaining attention by presenting a new paradigm for music education accustomed to lecture-style classes.

Please describe your role. What specific responsibilities do you currently handle at your workplace? (Recent workplace for job seekers)

As CEO of WiseOn Media Co., Ltd., I am responsible for the company's content planning, overall management, and general operations. I led the development of *‘GoDoongDoongSymphony’*, creating animations by weaving stories into a music curriculum and expanding this into a game format. This structure allows learners to understand concepts through hands-on experience. We aim for children to learn naturally through ‘stories and experiences’ rather than just listening to lectures.

What do you consider your primary competitive advantage? (Your core competency)

My greatest competitive advantage is my background as a music major with over 20 years of experience in performance and education. Building on this foundation, I designed content that delivers essential education to children effectively and engagingly. Following the step-by-step learning in Godongdong Symphony naturally enables students to read sheet music and further expands into various musical activities. This principle is similar to learning to read and then freely reading books.

What was the biggest challenge you faced during your work, how did you overcome it, and what was the outcome?

Developing educational content in a new genre involved many trials and errors. Particularly, since experts in animation and gaming often lacked musical understanding, conflicts arose during collaboration. To resolve this, we conducted foundational music education together to enhance mutual understanding. As a result, the development team gradually acquired musical sensibilities, leading to higher-quality outcomes. Consequently, content quality improved, and internal teamwork became significantly stronger.

What are some ways to gain recognition at work? (Including your own know-how)

I aimed to achieve two goals simultaneously: ‘educational effectiveness’ and ‘entertainment value’. It wasn't easy, but I believe the process of ultimately realizing this became the catalyst for recognition. Additionally, I fostered a horizontal atmosphere within the company where anyone could freely propose ideas. Ideas born in an environment where diverse opinions are respected came together to complete the Godongdong Symphony, and I believe this collaborative culture and leadership led to recognition.

How do you predict your role will change in the future, and why?

Music education goes beyond simple arts instruction, significantly impacting brain development and emotional growth. Research has shown that playing an instrument enhances concentration, creativity, and social skills. Moving forward, music education will expand further through the integration of this scientific evidence with digital technology. I also aim to develop next-generation music content tailored to the global educational environment, delivering the joy and benefits of music learning to more teachers and students.

Finally, I hope everyone can experience the happiness and inspiration music brings, leading to a fulfilling life.

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'Godongdong Symphony for EDU' selected by more than 260 elementary schools, recognized for its innovation in edutech

"Godongdong Symphony for EDU", which is being used in more than 260 elementary schools nationwide, won the best award in the teaching/learning innovation field of the "2025 K-Edutech Contest."

"Godongdong Symphony for EDU" provides students with an intuitive and enjoyable music learning experience through a score learning service that combines animation and games, and teachers are satisfied that "the degree of immersion in the class has increased significantly," and students are also responding positively with "Learning like Play."

At this event, the launch of the official "Godong Symphony" app was also announced, presenting a new educational model that encompasses school classes and home learning, drawing attention from the field.